The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER. In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Whether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfillment, for both you and your colleagues.
It's completely different from Sinek's previous work. It may look like a children's book, but it's definitely for adults. This book includes a special page featuring the Scent of Optimism.
Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion.
These renowned leaders, entrepreneurs, and innovators have tested their visions and assumptions and have forged revolutionary business models. In this book, they share their most important insights, learnings, and tools.
Someone may ask, what is so special about this book? In this book, Sinek discusses success, but not in the usual, “follow these steps to achieve anything you want,” way.
Bruce will donate a portion of his proceeds from Trust First to the charitable organization City of Refuge.
There are no winners or losers—only ahead and behind. The question is, how do we play to succeed in the game we’re in? In this revelatory new book, Simon Sinek offers a framework for leading with an infinite mindset.
This is an original and thought-provoking book that dares the reader to go beyond traditional coaching and face the FACTS.
Written by Elite Summaries Please note: This is a detailed summary and analysis of the book and not the original book. keyword: Start With Why, Start With Why book, start with why how great leaders inspire everyone to take action, Start ...
In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, ...