Built to Sell: Creating a Business That Can Thrive Without You
- ISBN-10
- 1101514116
- ISBN-13
- 9781101514115
- Series
- Built to Sell
- Category
- Business & Economics
- Pages
- 176
- Language
- English
- Published
- 2011-04-28
- Publisher
- Penguin
- Author
- John Warrillow
Description
According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.
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Other editions
-
- 2012-12-24
- 176 pages
- Paperback
- Penguin
-
- 2010-02-01
- 157 pages
- Paperback
- Flip Jet Media Incorporated
-
- 2010-02-01
- 159 pages
- Paperback
- Flip Jet Media Incorporated
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Summary: Built to Sell Summary. John Warrillow's Book. How to Remove Yourself from the Business. The Value Builder. Build Business.
By Book Summary PublishingDo you want to sell your company for maximal profit? Why read this summary: Save time Understand the key concepts Notice: This is a BUILT TO SELL Summary. John Warrillow'sBook. NOT THE ORIGINAL BOOK.