Corporate Strategy: Tools for Analysis and Decision-Making

Corporate Strategy: Tools for Analysis and Decision-Making
ISBN-10
1107120918
ISBN-13
9781107120914
Series
Corporate Strategy
Category
Business & Economics
Pages
321
Language
English
Published
2016-03-31
Publisher
Cambridge University Press
Authors
Phanish Puranam, Bart Vanneste

Description

This concise textbook arms students and managers with the tools needed to make good decisions on corporate strategy issues and to perform sound analysis of the corporate strategy decisions of others. A rich companion website with downloadable tools, case materials and current examples from the media is also included.

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