What Makes Business Rock: Building the World?s Largest Global Networks
- ISBN-10
- 1118004760
- ISBN-13
- 9781118004760
- Category
- Business & Economics
- Pages
- 281
- Language
- English
- Published
- 2011-05-03
- Publisher
- John Wiley & Sons
- Author
- Bill Roedy
Description
Offers an up-close look at Bill Roedy, Chairman and CEO of MTV International, the world's largest international entertainment network and best-known media brand, and describes the innovative business strategies he used in an environment of continually evolving and developing communications platforms.
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Other editions
-
- 2011-04-12
- 272 pages
- Paperback
- John Wiley & Sons
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