How to Talk to Customers: Create a Great Impression Every Time with MAGIC
- ISBN-10
- 1118047354
- ISBN-13
- 9781118047354
- Category
- Business & Economics
- Pages
- 179
- Language
- English
- Published
- 2011-01-07
- Publisher
- Wiley + ORM
- Authors
- Diane Berenbaum, Tom Larkin
Description
Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for Make A Great Impression on the Customer, can help anyone become the type of communicator that makes their customers feel special. For more on this book, visit www.howtotalktocustomers.com
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