The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More
- ISBN-10
- 1118167767
- ISBN-13
- 9781118167762
- Category
- Business & Economics
- Pages
- 218
- Language
- English
- Published
- 2012-01-24
- Publisher
- John Wiley & Sons
- Authors
- Jeffrey L. Cohen, Kipp Bodnar
Description
Outlines proven social media strategies for advancing B2B marketing plans, demonstrating how specific applications can be leveraged to drive leads and revenue, in a reference that includes coverage of such sites as LinkedIn, Twitter and Facebook.
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Other editions
-
- 2011-12-20
- 240 pages
- Ebook
- John Wiley & Sons
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