Health Communication in the 21st Century

Health Communication in the 21st Century
ISBN-10
1118339835
ISBN-13
9781118339831
Category
Language Arts & Disciplines
Pages
360
Language
English
Published
2012-11-05
Publisher
John Wiley & Sons
Authors
H. Dan O'Hair, Kevin B. Wright, Lisa Sparks

Description

This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

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