This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright
Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.
From historical perspectives to present theory, to teaching and performing listening in the classroom, in health care, and in corporate settings, this book provides a much-needed introduction to the core issues of listening.
In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.
Given the multidimensionality of listening competency, higher-order theory, and research about listening offer a substantial cognitive, affective, and behavioral frame for training listeners.
According to Rich (1976), this violence stems from “patriarchal technology,” which “turned against woman her own organic nature, the source of her awe and her original powers” (pp. 126–127). Rich continues, “In a sense, female evolution ...
This book on its theory and practice fills a gap in the public health literature in a way that is accessible, useful, and comprehensive." —Sally Guttmacher, Ph.D., professor, director MPH Program, Steinhardt School, New York University
Goodman, Michael B. “Corporate Communication Practice and Pedagogy at the Dawn of the New Millennium.” Corporate Communications: An ... Strategic Communication in Business and the Professions. 7th ed. Boston: Allyn & Bacon, 2011.
Immensely readable and accessible, the book is organized around six questions relating to why and how we communicate about health: How “normal” am I? What are my “risk” factors? Why don’t we get “care”?
This volume offers a new conceptual framework explaining the evolution of telework over four decades.
This book is not only for the educator, but the learner, as well. Both parties are essential for effective policy-making that will enable a healthy citizenry to meet the contemporary demands posed by the twenty-first century.