Entrepreneurship, Canadian Edition combines the concepts and theories of entrepreneurship with practical instruction and a range of real–life examples and cases. The concepts cover what aspiring entrepreneurs need to know to start and grow their businesses while the examples and cases tell the stories of real entrepreneurs. The text covers all stages of the entrepreneurial process from searching for an opportunity to shaping it into a commercially attractive product or service, launching the new venture, and building it into a viable business. Canadian author and successful entrepreneur, Dr. Sean Wise of Ryerson University, is highly regarded in the industry and believes that students can learn from top entrepreneurs in Canada, as well as the U.S. and globally. Dr. Wise is the host of The Naked Entrepreneur Show, a web based series devoted to the topic that features interviews with entrepreneurs and those involved in entrepreneurship. Clips from the show are mapped to concepts in the text, making the text more engaging, relevant, and current.
Porter's Generic Strategies : A Re - Interpretation from a Relationship Marketing Perspective . The Marketing Review 7 ( 4 ) : 369-383 . Kakati , M. 2003. Success Criteria in High - Tech New Ventures . Technovation 23 ( 5 ) : 447 .
Selama ini, peristiwa itu diwarnai dengan tradisi dhandhangan, yaitu peristiwa pengumuman tentang awal bulan Ramadlan oleh ... 12 Rabi'ul Awwal dimana pada tanggal itu masyarakat Kudus punya tradisi memperingati kelahiran Nabi Muhammad.
Context Matters: Institutions and Entrepreneurship analyzes the connection between entrepreneurship and institutions.
Entrepreneurship: Creating a Venture
Entrepreneurship: Creating a Venture
With a practical, "hands on" approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success.The sixth edition keeps pace with the ...
Mitroff , I. I. , Pearson , C. and Pauchant , T. C. ( 1992 ) . " Crisis management and strategic management : similarities , differences and challenges ' . In Shrivastava , P. ( Ed . ) , Advances in Strategic Management , JAI Press ...
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For undergraduate and graduate courses in marketing and entrepreneurship. This book rethinks the basic building blocks of marketing with an entrepreneurial perspective.
Does Corporate Entrepreneurship Influence Innovation in Service Firms?