AN INTRODUCTION TO BEHAVIOR ANALYSIS Explore a fascinating introductory treatment of the principles of behavior analysis written by three leading voices in the field An Introduction to Behavior Analysis delivers an engaging and comprehensive introduction to the concepts and applications for graduate students of behavior analysis. Written from the ground up to capture and hold student interest, the book keeps its focus on practical issues. The book offers readers sound analyses of Pavlovian and operant learning, reinforcement and punishment, motivation and stimulus control, language and rule-following, decision-making and clinical behavior analysis. With fully up to date empirical research references and theoretical content, An Introduction to Behavior Analysis thoroughly justifies every principle it describes with empirical support and explicitly points out where more data are required. The text encourages students to analyze their own experiences and some foundational findings in the field in a way that minimizes jargon and maximizes engagement. Readers will also benefit from the inclusion of: A clear articulation and defense of the philosophical assumptions and overarching goals of behavior analysis. A thorough description of objective data collection, experimental methods, and data analysis in the context of psychology An exploration of the core principles of behavior analysis, presented at a level comprehensible to an introductory audience A broad array of principles that cover issues as varied as language, substance-use disorders, and common psychological disorders Perfect for students taking their first course in behavior analysis or behavior modification, An Introduction to Behavior Analysis will also earn a place in the libraries of students pursuing certification through the Behavior Analysis Certification Board or taking courses in the applied psychological sciences.
The Fifth Edition fully integrates the text with MasteringChemistry to provide an interactive and engaging experience.
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version.
The text also fosters development of problem-solving skills while helping students visualize and understand concepts through figures, sample problems, and concept maps.
Study Guide for General, Organic and Biological Chemistry: Structures of Life
New problem-solving tools in this edition, including Try it First and Connect, urge readers to think critically about problem-solving while learning best practices. Personalize learning with Mastering Chemistry.
Modified Masteringchemistry with Pearson Etext -- Standalone Access Card -- For General, Organic, and Biological Chemistry: Structures of Life
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Masteringchemistry With Pearson Etext Standalone Access Card for Chemistry: An Introduction to General, Organic, and Biological Chemistry
General, Organic, and Biological Chemistry: Structures of Life, Pearson Etext
0321832922 / 9780321832924 General, Organic, and Biological Chemistry: Structures of Life, MasteringChemistry with Pearson eText -- Valuepack Access Card and Study Guide for General, Organic, and Biological Chemistry: Structures of Life, ...