The Handbook of Organizational Rhetoric and Communication

The Handbook of Organizational Rhetoric and Communication
ISBN-10
1119265754
ISBN-13
9781119265757
Category
Language Arts & Disciplines
Pages
536
Language
English
Published
2018-05-10
Publisher
John Wiley & Sons
Authors
Robert L. Heath, Oyvind Ihlen

Description

A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Get the book

Amazon.com
Amazon.com
Search the book
eBay.com
eBay.com
Search the book

Other editions

Similar books

  • Verbs: Aspect and Causal Structure
    Verbs: Aspect and Causal Structure
    By William Croft

    A fourth type of phasal analysis is offered by Timberlake (1985). Timberlake assumes an interval temporal semantics like Woisetschlaeger, and focuses on ...

  • Linguistic Semantics
    Linguistic Semantics
    By William Frawley

    In some languages, this elemental opposition surfaces directly, asin the Austronesian (Chamorro: Chung and Timberlake 1985; Bikol: Givón 1984) and certain ...

  • Communication Law
    Communication Law
    By Dominic G Caristi, William R Davie, Michael Cavanaugh

    Justin Timberlake and Janet Jackson were performing during the halftime show when a “wardrobe malfunction” exposed for a fraction of a second the singer's ...

  • Communication Law: Practical Applications in the Digital Age
    Communication Law: Practical Applications in the Digital Age
    By William R Davie, Dom Caristi

    Justin Timberlake and Janet Jackson were performing during the halftime show when a “wardrobe malfunction” exposed for a fraction of a second the singer's ...

  • The Evolution of Grammar: Tense, Aspect, and Modality in the Languages of the World
    The Evolution of Grammar: Tense, Aspect, and Modality in the Languages of the World
    By Joan Bybee, Revere Perkins, William Pagliuca

    ... 70, 85,171,231 Thomson, Greg, xix Thomson, R. W, 231, 233 Timberlake, Alan, ... J. M., 225, 235 van Putte, E., 286, 294 Vermant, S., 61,62 Vincent, N., ...

  • The Routledge Dictionary of Pronunciation for Current English
    The Routledge Dictionary of Pronunciation for Current English
    By Clive Upton, William A. Kretzschmar, Jr.

    ... 'timbol, –Z timber BR 'timble(r), -oz, -(e)rin, -od AM 'timblor, -orz, -(e)rin, ... -s Timberlake BR 'timboleik AM 'timbor,eik timberland BR 'timbaland, ...

  • Cross-Cultural and Intercultural Communication
    Cross-Cultural and Intercultural Communication
    By William B. Gudykunst

    ... 237 St. George , R. , 38 Stilling , E. , 251 Stonequist , E. , 247 Stopka ... R. , 149 Tidwell , R. , 227 , 230 Timberlake , M. F. , 266 Ting - Toomey ...

  • The Story Within: New Insights and Inspiration for Writers
    The Story Within: New Insights and Inspiration for Writers
    By Laura Oliver, M.F.A.

    ... line on Deck D. A baby squeals in the background cacophony ofthe airport. ... spirit in terms of matter, matter in terms ofspirit,” Robert Frost said.

  • Maintaining Long-Distance and Cross-Residential Relationships
    Maintaining Long-Distance and Cross-Residential Relationships
    By Laura Stafford

    ... 30, 31, 32, 34 Durand, D., 49 Dwyer, J. W., 78 E Egan, J., 93 Eisenberg, ... 102 Floyd, K., 85, 89, 91 Forsyth, C. J., 41, 42, 48, 5.1 Frost-Knappman, ...

  • Emergent Literacy: Lessons for Success
    Emergent Literacy: Lessons for Success
    By Sonia Q. Cabell, Laura M. Justice, Joan Kaderavek

    Journal of Psycholinguistic Research, 4, 331–342. Freedman, D. (2007). Scribble. New York: Knopf Books for Young Readers. Frost, J. (2001).