The Age of Responsibility: CSR 2.0 and the New DNA of Business
- ISBN-10
- 1119973384
- ISBN-13
- 9781119973386
- Category
- Business & Economics
- Pages
- 408
- Language
- English
- Published
- 2011-03-08
- Publisher
- John Wiley & Sons
- Author
- Wayne Visser
Description
This landmark book shows how the old model of corporate sustainability and responsibility is being replaced by a second generation movement that goes beyond the outmoded approach of CSR as philanthropy or public relations concern to a more authentic, stakeholder-driven model. The author describes the new concept and mission of the new movement and explains its agenda in a succinct guide that will be useful for CSR professionals, including managers, consultants, academics, and non-governmental organizations.
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Other editions
-
- 2011-03-21
- 408 pages
- Paperback
- John Wiley & Sons
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