Managerial Economics, Second Edition: A Strategic Approach
- ISBN-10
- 1135154961
- ISBN-13
- 9781135154967
- Category
- Business & Economics
- Pages
- 400
- Language
- English
- Published
- 2010-06-10
- Publisher
- Routledge
- Authors
- Robert Waschik, Tim Fisher, David Prentice
Description
This second edition of a successful textbook builds on the solid grounding of the previous edition and its introduction of the key pillars of game theory into managerial decision-making. Taking an international perspective, the book reflects cutting edge developments in economics such as behavioural economics and auction theory and shows how these can be applied in the workplace.
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