Persuading People to Have Safer Sex offers a lucid, in-depth, student-friendly and academically thorough discussion of AIDS prevention and health persuasion. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem. Covering many aspects of the AIDS crisis, the book introduces readers to the severity of the AIDS problem and explains the epidemiology of the disease. It discusses why persuasion is so important, explicates cognitive theories of AIDS prevention, and notes the role emotions and communication play in safer sex prevention. It also discusses: *functions that unsafe sex plays in peoples' lives; *why people, notably minority women, frequently choose to engage in unsafe sex; and *social factors underlying the spread of AIDS in urban America and portions of Africa. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior.
This guide for every sexually-active person, heterosexual or homosexual, offers complete information on condoms--including the new female condom--features actual scripts for overcoming a lover's objections to using a condom, and...
It is little wonder that students crave such knowledge since the reality is that most people find it difficult to talk about sex in relationships: “Talking about safer sex should be easy. It doesn't require an advanced degree to bring ...
Communication and Attitudes in the Twenty-First Century Richard M. Perloff. Petty, R. E., Wells, G. L., & Brock, T. C. (1976). Distraction can enhance or reduce yielding to propaganda: Thought disruption versus effort justification.
Williams , D. L. , & Boster , F. J. ( 1981 , May ) . The effects of beneficial situational characteristics , negativism , and dogmatism on compliance gaining message selection . Paper presented at the annual meeting of the International ...
... Persuading people to have safer sex: Applications of social science to the AIDS crisis. Mahwah, NJ: Erlbaum. Perloff, R. M., & Brock, T. C. (1980). “ . . . And thinking makes it so”: Cognitive responses to persuasion. In M. E. Roloff ...
By sphere he means “the grounds upon which arguments are built and the authorities to which arguers appeal” (p. 216). ... An argument has even been made for establishing a link between rhetoric and dialectics: The two perspectives on ...
... exposed to presentations on only the basic reproductive facts—the “plumbing,” so to speak, of human sexuality. Too ... teen pregnancies, sexually transmitted diseases, and the like. In other words, society addresses teenage sexuality ...
... have safer sex or have had little or no sexual experience? The way that such audiences will be addressed and constructed by such documentation is therefore likely to be different in each case – and where ... people Making safer sex sexy 193.
... Persuading people to have safer sex: Applications of social science to the AIDS crisis. Mahwah, NJ: Lawrence Erlbaum Associates, Inc. Perloff, Richard M. 2008. The dynamics of persuasion: Communication and attitudes in the ... safer sex 47.
Playing Safe: How to Persuade Your Lover to Use a Condom