Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management
- ISBN-10
- 1136615156
- ISBN-13
- 9781136615153
- Series
- Cultural Tourism
- Category
- Business & Economics
- Pages
- 284
- Language
- English
- Published
- 2012-10-02
- Publisher
- Routledge
- Authors
- bob Mckercher, hilary du cros
Description
Examine cultural tourism issues from both sides of the industry! Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when the two sides form a true partnership based on understanding and appreciation of each other's merits. The authors--one, a tourism specialist, the other, a cultural heritage management expert--present a model for a working partnership with mutual benefits, integrating management theory and practice from both disciplines. Cultural Tourism is the first book to combine the different perspectives of tourism management and cultural heritage management. It examines the role of tangible (physical evidence of culture) and intangible (continuing cultural practices, knowledge, and living experiences) heritage, describes the differences between cultural tourism products and cultural heritage assets, and develops a number of conceptual models, including a classification system for cultural tourists, indicators of tourism potential at cultural and heritage assets, and assessment criteria for cultural and heritage assets with tourism potential. Cultural Tourism examines the five main constituent elements involved in cultural tourism: cultural and heritage assets in tourism sites such as the Royal Palace in Bangkok, the Cook Islands, and Alcatraz Prison in San Francisco. tourism--what it is, how it works, and what makes it a success five different types of cultural tourists consumption of products, value adding, and commodification integrating the first four elements to satisfy the tourist, meet the needs of the tourism industry, and conserve the intrinsic value of the asset Though tourism and cultural heritage management professionals have mutual interests in the management, conservation, and presentation of cultural and heritage assets, the two sectors operate on parallel planes, maintaining an uneasy partnership with surprisingly little dialogue. Cultural Tourism provides professionals and students in each field with a better understanding of their own roles in the partnership, bridging the gap via sound planning, management, and marketing to produce top-quality, long-lasting cultural tourism products. Now translated into simplified Chinese.
Get the book
Other editions
Similar books
-
Rethinking Cultural Tourism
By Greg RichardsI must thank my editor at Edward Elgar, Katy Crossan, for her creativity in dealing with this transformation. The space afforded by placing this book in the Rethinking series allowed me to diverge from my previous work.
-
Cultural Tourism, 2nd Edition
By bob Mckercher, hilary du crosAnother innovative IVE project is one that uses images of ancient Buddhist religious art as a basis for the 'Pure Land: Augmented Reality Edition' application, resulting in presentations such as 'Pure Land. Inside the Mogao Grottoes at ...
-
Cultural Tourism
By Milena IvanovicUnesco states that what makes World Heritage Sites exceptional is their universal application , irrespective of the ... 0000 Box 4.2 : South African World Heritage Sites Since becoming a State Party to the World Heritage Convention in ...
-
Cultural Tourism in a Changing World: Politics, Participation and (Re)presentation
By Mike Robinson, Melanie Kay SmithThis book introduces researchers, students and practitioners to a range of interesting and complex debates regarding the political and social implications of cultural tourism in a changing world.
-
Cultural Tourism
By Kevin Griffin, Razaq Raj, Nigel D. MorpethWith contributions from international experts, this book provides a broad discussion of cultural tourism as a concept and the way it is implemented in diverse regions around the world.
-
Issues in Cultural Tourism Studies
By Melanie K. SmithExamines the phenomenon of cultural tourism in its broadest sense, combining a rigorous and academic theoretical framework with practical case-studies and real-life examples, drawn from both the developed and developing world.
-
Handbook of Research on Cultural Tourism and Sustainability
By Claudia Ribeiro de Almeida"This publication gives a different perspective of cultural tourism with some updated theoretical frameworks of the topics in analysis, complemented with case studies, best practices and some data related to international and differentiated ...
-
The Routledge Handbook of Cultural Tourism
By Greg Richards, Melanie K. SmithCultural Tourism and the Mobilities Paradigm 18. Erasmus Students - the 'Ambassadors' of Cultural Tourism 19. Performing and Recording Culture: Reflexivity in Tourism Research 20. Cosmopolitanism and Hospitality 21. Hospitality 22.
-
Cultural Tourism in Europe
By Greg RichardsThe cultural heritage of Europe is one of the oldest and most important generators of tourism and it retains its central role in the European tourism industry to this day....
-
Cultural Tourism: Global and Local Perspectives
By Greg RichardsCultural tourism is not only a major industry but also a support for national identity and a means for preserving heritage.