This book explores economic developments across Europe in relation to its apparent segmentation, as disparities widen between core and periphery countries. In contrast to previous literature, the scope of analysis is extended to Europe as a continent rather than confining it solely to the European Union, thereby providing the reader with greater insight into the core/periphery nexus. The authors commence with a critical appraisal of economic thinking in relation to regional trade agreements and monetary integration. In relation to a number of EU economies, the book addresses issues of a liquidity trap, deflation, and twin deficits, together with the interconnection between exchange rates and current account balances. Importantly, they extend the discussion of segmentation through a series of focused case studies on Russia, Brexit and emergence of the mega-regionals.
The Book Concludes With An Examination Of The Political Structures And Institutions, As Well As The Experiences, Of Europe And India.
What are the trigger factors that motivate the customer to shop and convince him to purchase a product again and again? This is a question every single company in every single industry on today’s globalised market is confronted with.
This comprehensive collection is an essential tool for policy-makers and those interested in end-markets and consumer affairs.
Market Segmentation Analysis of the Video Games Industry: Cluster Analysis of Europe, Japan and USA
This volume, the fourth joint publication of the International Working Party on Labour Market Segmentation, addresses the main theme of labour market research of the 1990s: the implications of the...
Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign ...
Tomasz Grzegorz Grosse Professor of Political Science and Head of Department of European Union Policies at the University of Warsaw; author of In Search of Geo-economics in Europe and coeditor of The Aspects of a Crisis The authors of this ...
Anyone interested in the challenges of social cohesion in Europe will find this book a rich, innovative resource. Contributors include: F. Buttler, M. Heidenreich, C. Ingensiep, S. Israel, J. Preunkert, C. Reimann,
This book takes as its perspective that the customer undoubtedly is positioned in the center of the firm’s overall management activities.
This text will be of key interest to scholars and students of EU Politics, European Politics, European Governance, and more broadly European law, history and the wider social sciences.