Mass Communications Research Methods: A Step-By-Step Approach

Mass Communications Research Methods: A Step-By-Step Approach
ISBN-10
1138959529
ISBN-13
9781138959521
Category
Communication
Pages
642
Language
English
Published
2017-08-17
Publisher
Routledge
Author
H. J. Hsia

Description

Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.

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