Business
- ISBN-10
- 1260598160
- ISBN-13
- 9781260598162
- Series
- Business
- Category
- Business & Economics
- Pages
- 411
- Language
- English
- Published
- 2021
- Authors
- O. C. Ferrell, Geoffrey A. Hirt, Linda Ferrell
Description
This book carefully blends the right mix of coverage and applications to give students a firm grounding in business principles. Where other books have you sprinting through the semester to get everything in, this book allows breathing space to explore topics and incorporate additional activities important to you and your students. Built from the ground up, this book is for faculty and students who value a brief, flexible, integrated, and affordable resource that is exciting, applicable, and happening.
Get the book
Other editions
Similar books
-
The Most Dangerous Business Book You'll Ever Read
By Maryann Karinch, Gregory HartleyThe Most Dangerous Business Book You'll Ever Read features former Army interrogator Gregory Hartley's unique system of profiling, formula for persuasion, and framework for establishing expertise quickly.
-
The Business Book: Big Ideas Simply Explained
By DKThe Business Book helps you over the hurdles facing every new business, such as finding a gap in the market, securing finance, employing people, and creating an eye-catching brand.
-
Doing Business by the Good Book: 52 Lessons on Success Straight from the Bible
By Robert L. Shook, David StewardDoing Business by the Good Book shares the inspiring lessons culled straight from the Bible, that Steward used to build his privately held billion-dollar company into a global information technology enterprise.
-
The Movie Business Book
By Jason E SquireThis book pulls back the veil of secrecy on producing, marketing, and distributing films, including business models, dealmaking, release windows, revenue streams, studio accounting, DIY online self-distribution and more.
-
Generating Business Referrals Without Asking: 5 Steps to Generate Business Referrals
By Stacey Brown RandallIn Generating Business Referrals... Without Asking, business owner Stacey Brown Randall teaches other business owners why asking for referrals isn't necessary and what to do instead.
-
Unfinished Business
By J.A. JanceWith lives hanging in the balance, Ali must thread the needle between good and evil in this heart-pounding and sharply written thriller from J.A. Jance, the "grand master of the genre" (The Providence Journal)"--
-
The Business Book Bible: Everything You Need to Know to Write a Great Business Book
By Derek B LewisBrian Tracy said, "This book gives you a proven strategy to write and sell an excellent book on any business subject you know and care about.
-
The Family Business 5: A Family Business Novel
By La Jill Hunt, Carl WeberNew York Times bestselling author Carl Weber and Essence bestseller La Jill Hunt return with a story of love, betrayal and racism in the next addition to the wildly popular Family Business series.
-
The Book Business: What Everyone Needs to Know®
By Mike Shatzkin, Robert Paris RigerThis is a moment of dizzyingly rapid change wrought by the emergence of digital publishing, data collection, e-books, audio books, and the rise of self-publishing; these forces make the inherently interesting business of publishing books ...
-
Introduction to Business
By Carl McDaniel, Lawrence J. Gitman, Monique ReeceThe book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change.