Foundations of Strategic Management

Foundations of Strategic Management
ISBN-10
1285057600
ISBN-13
9781285057606
Category
Strategic planning
Pages
208
Language
English
Published
2013-01-01
Publisher
South Western Educational Publishing
Authors
Jeffrey S. Harrison, Caron H. St. John, Professor of Management in the College of Business Administration Jeffrey S Harrison

Description

Introduce the most important theories and views in strategic management today using this concise, yet fully complete, text. Harrison/St. John's FOUNDATIONS IN STRATEGIC MANAGEMENT, 6e, International Edition addresses the most recent changes in today's business environment, including many topics that other strategic management texts often miss. This valuable text builds on a traditional theoretical foundation by using engaging examples from many of today's leading firms to demonstrate principles and applications. This edition continues to highlight strategizing in the global arena and the contemporary challenges of increased globalization while offering additional coverage of the increasingly important topic of stakeholder management.The book's streamlined content corresponds closely with the way you teach, while providing the flexibility for you to customize your course to the needs of your students with cases, exercises, simulations and readings. The book utilizes a traditional strategic management process model while building on core ideas from industrial organization economics, the resource-based perspective, and stakeholder theory. Rely on FOUNDATIONS IN STRATEGIC MANAGEMENT, 6e, International Edition to offer an indispensable resource that your students need for immediate and long-term success in strategic management.

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