Combining the time tested classical work of Earl Babbie with the insights of one of the most recognized and respected names in speech communication research, THE BASICS OF COMMUNICATION RESEARCH is the book for the Communication research methods course. With the authors' collective experience teaching research methods and as active researchers themselves you will find this text to be the authoritative text for your course. The authors frame research as a way of knowing, and provide balanced treatment to both quantitative and qualitative research traditions in communication research and present it in a student friendly and engaging format. It provides in-depth treatment of the role of reasoning in the research enterprise and how this reasoning process plays itself out in planning and writing a research proposal and report. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Combining the time tested classical work of Earl Babbie with the insights of one of the most recognized and respected names in speech communication research, THE BASICS OF COMMUNICATION RESEARCH is THE book for the Communication research ...
This introductory research text trains students to gather research evidence, develop research arguments, and think critically about them. This textbook is aimed at the student with little or no research...
Intended Audienceáá Designed as a core textbook for undergraduate students of communication studies, this book is also an excellent resource for business studentsùor others who are interested in learning more about the pervasive role of ...
Updated in this 2nd edition, The Basics of Communication Studies, introduces students to human communication in a clear, concise, and engaging way.
The Fifth Edition adds coverage of social media and big data, artificial intelligence (AI), and changes in communication brought about by the COVID-19 pandemic.
The Fourth Edition continues to emphasize the Internet and social media as topics of, and tools for, communication research, and incorporates new content on online methodologies, qualitative research, critical methodologies, and ethics.
The book details how statistics can be understood by developing actual skills to carry out rudimentary work. Examples are drawn from mass communication, speech communication, and communication disorders.
The book takes an applied methods approach, introducing students to the conceptual elements of communication science and then presenting these elements in a single study throughout the text, articulating the similarities and differences of ...
The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.
Practical research : planning and design . 5th edition . New York : Macmillan . Locke , L.F. , Spirduso , W.W. & Silverman , S.J. 1993. Proposals that work . A guide for planning dissertations and grant proposals . 3rd edition .