Key MBA Models: The 60+ Models Every Manager and Business Student Needs to Know
- ISBN-10
- 129201685X
- ISBN-13
- 9781292016856
- Series
- Key MBA Models
- Category
- Management
- Pages
- 296
- Language
- English
- Published
- 2015-05-14
- Authors
- Julian M. Birkinshaw, Dr Julian Birkinshaw & Ken Mark, Ken Mark
Description
'Key MBA Models' is a one-stop-shop for all business course students and practicing managers. It contains the core management models from each business discipline - from Strategy and Finance to Marketing and Accounting - and distils them into concise summaries of what they are and how to apply them.
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Other editions
-
- 2015-03-31
- 297 pages
- Paperback
- Pearson UK
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