International Business, Global Edition

International Business, Global Edition
ISBN-10
1292018216
ISBN-13
9781292018218
Category
Business & Economics
Pages
624
Language
English
Published
2014-04-25
Publisher
Pearson Education Limited
Authors
Michael Pustay, Ricky W. Griffin

Description

For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress.

Other editions

Similar books