Political Campaign Communication: Inside and Out
- ISBN-10
- 1317345614
- ISBN-13
- 9781317345619
- Series
- Political Campaign Communication
- Category
- Language Arts & Disciplines
- Pages
- 320
- Language
- English
- Published
- 2015-08-07
- Publisher
- Routledge
- Authors
- Larry Powell, Joseph Cowart
Description
Political Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant. This text takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process. Unlike many texts in this field, Political Campaign Communication: Inside and Out takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events.
Get the book
Other editions
-
- 2023-11
- - pages
- Paperback
- Rowman & Littlefield Publishers
Similar books
-
Political Campaign Communication: Principles and Practices
By Judith S. Trent, Robert V. FriedenbergA new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite—a thoroughly researched, insightful, and reader-friendly text.
-
Communication in Political Campaigns
By William L. BenoitThis book offers a comprehensive guide to political campaign communication using functional theory as a framework.
-
Political Campaign Communication: Theory, Method, and Practice
By Robert E. Denton, Jr.See in addition: Dennis M. Simon, “Public expectations of the president,” in The Oxford Handbook of the American Presidency, ... Jennifer R. Mercieca and Justin S. Vaughn, “Barack Obama and the rhetoric of heroic expectations,” in The ...
-
Campaign Communication and Political Marketing
By Philippe J. MaarekCampaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign.
-
Making the Most of Communications and Social Media in a Political Campaign
By Angie TimmonsThis edifying volume offers readers a behind-the-scenes look at how political campaign communications work, challenging them to critically analyze what they read and see in the news and social media.
-
Presidential Campaign Communication
By Craig SmithThe second edition of Presidential Campaign Communication is designed to help readers understand and appreciate how the people of the United States use human communication to select their presidents.
-
Political Campaign Communication: A Bibliography and Guide to the Literature, 1973-1982
By Lynda Lee Kaid, Anne Johnston WadsworthNo descriptive material is available for this title.
-
Political Communication in American Campaigns
By Joseph S. TumanTaking a truly communicative approach to political communication, the text explores campaigns in terms of their management and message orientation and focuses on communication strategies as regards speeches, debates, and the use of paid and ...
-
Communication Consultants in Political Campaigns: Ballot Box Warriors
By Robert V. FriedenbergWe will never know the precise identity of America's first political consultant. It is likely that candidates were seeking favorable coverage in colonial newspapers as early as 1704; it is...
-
The 2020 Presidential Campaign: A Communications Perspective
By Robert E. Denton Jr.Kevin Arceneaux and Martin Johnson, Changing Minds or Changing Channels? (Chicago: University of Chicago Press, 2013), 2. 12. Ibid., 3. 13. Ezra Klein, “Why the Media Is So Polarized—and How It Polarizes Us,” VOX, January 28, 2020, ...