Media Ethics: Cases and Moral Reasoning, CourseSmart eTextbook

Media Ethics: Cases and Moral Reasoning, CourseSmart eTextbook
ISBN-10
1317346521
ISBN-13
9781317346524
Series
Media Ethics
Category
Language Arts & Disciplines
Pages
336
Language
English
Published
2015-07-17
Publisher
Routledge
Authors
Clifford G. Christians, Mark Fackler, Robert H. Woods

Description

Media Ethics: Cases and Moral Reasoning, Ninth Edition challenges students to think analytically about ethical situations in mass communication by using original case studies and commentaries about real-life media experiences. This market-leading text facilitates and enhances students' ethical awareness by providing a comprehensive introduction to the theoretical principles of ethical philosophies. Media Ethics introduces the Potter Box (which uses four dimensions of moral analysis: definitions, values, principles and loyalties) to provide a framework for exploring the important steps in moral reasoning and analyzing the cases that follow. Focusing on a wide spectrum of ethical issues facing media practitioners, the cases in this new Ninth Edition include the most recent issues in journalism, broadcasting, advertising, public relations and entertainment.

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