The Case Writing Workbook: A Self-Guided Workshop

The Case Writing Workbook: A Self-Guided Workshop
ISBN-10
1317458095
ISBN-13
9781317458098
Series
The Case Writing Workbook
Category
Business & Economics
Pages
266
Language
English
Published
2014-12-18
Publisher
Routledge
Author
Gina Vega

Description

Readable and practical, this workbook provides technical assistance and concrete advice for researching, writing, and teaching with cases. The exercises and worksheets encourage practicing skills and serve as a handy and affordable workshop alternative for both novice and experienced case writers. Nine stand-alone modules and 79 exercise worksheets guide case authors through the entire case writing process from research through publication. Special topics such as teaching students to write cases, learning how to review for others, and collaborative writing techniques are explained and will grab the readers attention. The book is written in a to-the-point, engaging manner and avoids academic jargon, acronyms, and inside terminology. It can be used as a stand-alone volume, or in concert with any other case writing manual.

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