ESSENTIALS OF BUSINESS ANALYTICS, 2e can be used by students who have previously taken a course on basic statistical methods as well as students who have not had a prior course in statistics. The expanded material in the second edition of Essentials of Business Analytics also makes it amenable to a two-course sequence in business statistics and analytics. All statistical concepts contained in this textbook are presented from a business analytics perspective using practical business examples. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
This comprehensive edited volume is the first of its kind, designed to serve as a textbook for long-duration business analytics programs. It can also be used as a guide to the field by practitioners.
Essentials of Business Analytics
Casey Deesel is a sports agent negotiating a contract for Titus Johnston, an athlete in the National Football League (NFL). An important aspect of any NFL contract is the amount of guaranteed money over the life of the contract.
This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm and a toolbox for implementing and solving a wide range of pricing problems.
Essentials of Business Analytics
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
This book provides coverage over the full range of analytics--descriptive, predictive, prescriptive--not covered by any other single book.
Through this book and the various exercises included, you will be equipped with an understanding of BA, while learning R, a popular tool for statistics and machine learning.
This book examines common tasks performed by business analysts and helps the reader navigate the wealth of information in R and its 4000 packages to create useful analytics applications.
This second edition adds material on Tableau, a very useful software for business analytics. This supplements the tools from Excel covered in the first edition, to include Data Analysis Toolpak and SOLVER.