Marketing Analytics: Based on First Principles
- ISBN-10
- 1352013215
- ISBN-13
- 9781352013214
- Series
- Marketing Analytics
- Pages
- 424
- Language
- English
- Published
- 2022-02-24
- Publisher
- Bloomsbury Academic
- Authors
- Robert W. Palmatier, J. Andrew Petersen, Frank Germann
Get the book
Other editions
-
- 2022-12-27
- 256 pages
- Paperback
- Kogan Page
-
- 2022-12-03
- 337 pages
- Ebook
- Kogan Page Publishers
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