Consuming Kids: Protecting Our Children From The Onslaught Of Marketing and Advertising

Consuming Kids: Protecting Our Children From The Onslaught Of Marketing and Advertising
ISBN-10
1400079993
ISBN-13
9781400079995
Category
Business & Economics
Pages
288
Language
English
Published
2005
Publisher
Anchor
Author
Susan Linn

Description

Looks at the way corporations and advertisers target children as a profitable demographic, as well as their methods for getting past parental safeguards to make products of all kinds appeal directly to even the youngest children.

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