Online Course Pack: Principles of Marketing. MyMarketingLab for Kotler Principles of Marketing Fifth European Edition Student Access Card/Essential Guide to...

Online Course Pack: Principles of Marketing. MyMarketingLab for Kotler Principles of Marketing Fifth European Edition Student Access Card/Essential Guide to...
ISBN-10
1408207680
ISBN-13
9781408207680
Series
Online Course Pack
Language
English
Published
2008-06-05
Publisher
Financial Times/Prentice Hall
Authors
Gary Armstrong, John Saunders, Marian Burk Wood

Description

This Online Course Pack consists of Principles of Marketing/Essential Guide to Marketing Planning, 1/e, by Kotler, Armstrong, Wong, Saunders and Wood (ISBN: 9781408207680), Principles of Marketing, 5/e by Kotler, Armstrong, Wong and Saunders (ISBN: 9780273711568), MyMarketingLab for Kotler Principles of Marketing fifth European edition student access card, 5/e by Kotler, Armstrong, Wong, and Saunders, (ISBN: 9780273711612), and Essential Guide to Marketing Planning, 1/e by Wood (ISBN: 9780273713234) plus access to a Pearson Education Online Course.

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