Introducing Public Relations: Theory and Practice
- ISBN-10
- 1412921155
- ISBN-13
- 9781412921152
- Category
- Business & Economics
- Pages
- 228
- Language
- English
- Published
- 2011-02-16
- Publisher
- SAGE Publications
- Author
- Keith Butterick
Description
Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market.
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