Tipping Point: How Little Things Can Make a Big Difference
- ISBN-10
- 1417665793
- ISBN-13
- 9781417665792
- Series
- Tipping Point
- Category
- Psychology
- Pages
- 301
- Language
- English
- Published
- 2002-01-01
- Publisher
- Turtleback Books
- Author
- Malcolm Gladwell
Description
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
Get the book
Other editions
-
- 2019-11-28
- 328 pages
- Ebook
- Bloomsbury Publishing
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