Iconoclast: A Neuroscientist Reveals How to Think Differently
- ISBN-10
- 1422133303
- ISBN-13
- 9781422133309
- Series
- Iconoclast
- Category
- Creative ability
- Pages
- 263
- Language
- English
- Published
- 2010
- Publisher
- Harvard Business Press
- Author
- Gregory Berns
Description
Iconoclasts have that knack for overturning conventional wisdom and achieving the apparently impossible. Though crucial to the success of an organisation, true iconoclasts are few and far between. This text explores what makes these great innovators tick and offers tools to unleash our own potential.
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Other editions
-
- 2008
- 250 pages
- Paperback
- Harvard Business School Press
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