Communication in Political Campaigns: Functional Analysis of Election Messages

ISBN-10
1433184036
ISBN-13
9781433184031
Category
Campaign speeches
Language
English
Published
2021
Author
William L. Benoit

Description

"This book is based on the Functional Theory of Political Campaign Discourse. It adopts a communication perspective to campaigns for public office. It discusses medium (e.g., speeches TV spots, debates, social media), sources of campaign messages, context (e.g., primary vs. general campaign), audience (voters and how they process messages), news coverage of election campaigns, and non-presidential and non-U.S. election messages"--

Other editions

Similar books