Made to Order: The Sheetz Story

Made to Order: The Sheetz Story
ISBN-10
1439642427
ISBN-13
9781439642429
Series
Made To Order
Category
History
Pages
128
Language
English
Published
2013-11-25
Publisher
Arcadia Publishing
Author
Kenneth Womack

Description

Made To Order: The Sheetz Story traces the fascinating history of Sheetz, Inc., a regional convenience retailer that battled the odds and cemented its name among the acclaimed ranks of America's most successful private companies. From its humble dairy store origins in Pennsylvania, Sheetz became a convenience-store giant, amassing hundreds of locations across six states, and along the way, combined numerous creative marketing campaigns with retail innovations to shape the Sheetz recipe for success. Made To Order: The Sheetz Story narrates how the company remade itself in the face of dramatically shifting demographics, bravely stood up for its customer base when confronted with a serious crisis, and emerged as a revered and much-beloved retail phenomenon.

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