Making Waves: Radio on the Verge

ISBN-10: 1440102570
ISBN-13: 9781440102578
Series: Making Waves
Category: Radio broadcasing
Pages: 195
Language: English
Published: 2008-11
Publisher: iUniverse
Author: Mark Ramsey

Description

Radio is on the verge all right, but on the verge of what? Are we on the cusp of a new renaissance, a time of unprecedented excitement and opportunity? Or are we headed, as some naysayers argue, towards an industry-wide twilight? Making Waves argues that it's the former, not the latter. This book can help any broadcaster navigate a digital wonderland of infinite choice and endless competition. Dive in. The water's fine. Let's make some waves. Foreword by Greater Media CEO Peter Smyth.