The Ultimate Marketing Toolkit: Ads That Attract Customers. Blogs That Create Buzz. Web Sites That Wow.

The Ultimate Marketing Toolkit: Ads That Attract Customers. Blogs That Create Buzz. Web Sites That Wow.
ISBN-10
1440514119
ISBN-13
9781440514111
Category
Business & Economics
Pages
240
Language
English
Published
2009-06-18
Publisher
Simon and Schuster
Author
Paula Peters

Description

From e-mail to YouTube, Facebook to webvertisingùthe tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques. This book gives marketers what they need to make their businesses thrive. In simple, nontechnical language, Paula Peters shows professionals how to use marketing tools like: Blogs and blogging Pay-per-click advertising Search engine optimization E-mail offers E-newsletters Filled with samples and resource lists, this book is the only book a marketing professional will ever need.

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