The Complete Idiot's Guide to Starting and Running a Winery: Toast Your Success with This Handbook of Savvy Advice
- ISBN-10
- 1440653488
- ISBN-13
- 9781440653483
- Category
- Business & Economics
- Pages
- 368
- Language
- English
- Published
- 2008-11-04
- Publisher
- Penguin
- Author
- Thomas Pellechia
Description
Making the dream a reality? For many people, owning and running a winery is a dream job. According to Wine Business Monthly, the number of wineries in the U.S. has jumped 26% in less than three years. To carry out this dream, one must understand that wine making involves both science and art. Starting a winery is just like starting any other business and requires planning and a deep understanding of the industry. In The Complete Idiot's Guide® to Starting and Running a Winery, readers will learn: ?How to put together a business plan ?Different varieties of grapes and wines ?How to lay out a floor plan and what equipment is needed ?How to promote wines
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