A Practical Guide to Ethics in Public Relations is designed for courses in contemporary studies of public relations and communications. This text highlights the delicate balance required to navigate the values and demands implicit to the field of public relations and those that underlie society as a whole. Students are encouraged to examine their own values and compare them to those commonly encountered in a professional setting. A Practical Guide to Ethics in Public Relations is the ideal text for students grappling with the inevitable ethical dilemmas that arise in professional public relations.
A mediator reversed his indefinite suspension, making him eligible to play for another team. ... Ltd. found that a business incorporated under that statute has a distinct legal personality, separate from that of its individual ...
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This essential new text is designed for courses in contemporary moral issues, applied ethics, and leadership.
This concise book offers busy readers concrete strategies to improve their workplace writing.
Public Relations Worktext is a writing and planning resource for public relations students and practitioners.
This workbook provides a practical step-by-step guide through the phases of managing a public relations project. For undergraduate and graduate public relations students.
The ideal guide both for newcomers to the public relations industry and working professionals who want a handy reference work, this easy-to-follow introduction to the basic principles of PR will also help small and developing businesses and ...
As they progress through the text, students are encouraged to resolve dozens of practical applications and increasingly complex case studies relating to journalism, new media, advertising, public relations, and entertainment.
This is the second edition of a mass media ethics book for college courses in journalism and mass communication. The contributions are from scholars around the world.
McDonald, Michael [accessed 2 October 2003] Ethics and Conflict of Interest. http://www.ethics.ubc.ca/mcdonald/conflict.html 2. Kernaghan, Kenneth and Langford, John (1990) The Responsible Public Servant, Institute for Research on ...