A Practical Guide to Ethics in Public Relations
- ISBN-10
- 1442272759
- ISBN-13
- 9781442272750
- Category
- Business & Economics
- Pages
- 252
- Language
- English
- Published
- 2018-02-09
- Publisher
- Rowman & Littlefield
- Authors
- Regina Luttrell, Jamie Ward
Description
A Practical Guide to Ethics in Public Relations is designed for courses in contemporary studies of public relations and communications. This text highlights the delicate balance required to navigate the values and demands implicit to the field of public relations and those that underlie society as a whole. Students are encouraged to examine their own values and compare them to those commonly encountered in a professional setting. A Practical Guide to Ethics in Public Relations is the ideal text for students grappling with the inevitable ethical dilemmas that arise in professional public relations.
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