Updated to bring the material in line with the topical and contemporaty ideas and debates on or about strategy and catering to students and their diverse learning styles, the second edition is an easy to use tool allowing students to switch from web resources to the print text and back again, opening windows on the world of strategy through cases that are vibrant and engaged, digital links that allow them to explore topics in more detail and video and other media that encourage relating theory to practice.
From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips.
Thus the picture of strategy that emerges in this book is one that is fluid and flexible, governed by the starting point, not the end point.
Praise for People Strategy "People leaders: make your CEO read this book! Jack makes a crystal-clear case for investing in people as a primary component of business strategy.
Argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results.
Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position...
These are digital tools (including strategy contests), which allow the widest participation; hybrid digital/in-person tools (including a “nightmare competitor challenge”); a workshop tool that gamifies the business model development ...
And note the tenor of those aspirations: Nike wants to serve every athlete (not just some of them); McDonald's wants to be its customers' favorite place to eat (not just a convenient choice for families on the go). Each company doesn't ...
This is a book on how to think - strategically - about foreign policy.
Bill Fischer, Umberto Lago, and Fang Liu, Reinventing Giants: How Chinese Global Competitor Haier Has Changed the Way ... Clayton M. Christensen, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Boston: Harvard ...
This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.