Beyond the Chicken Dance: An Enlightened Approach to Building Better Business Alliances

Beyond the Chicken Dance: An Enlightened Approach to Building Better Business Alliances
ISBN-10
1450002935
ISBN-13
9781450002936
Category
Business & Economics
Pages
124
Language
English
Published
2009-07-07
Publisher
Xlibris Corporation
Author
Charles H. Newman

Description

SO YOU THINK YOU WANT AN ALLIANCE PARTNER? To succeed in the business world today sometimes takes human, technical or financial resources outside the scope of your reach. You may be trying to access new technology. You may be trying to leverage your own technology or know-how. You may be trying to enter a new market area or possibly going global. You already may be in the early stages of forming an alliance or you may have been in an alliance for years. It doesnt matter what stage you are in now. This book will help you build, negotiate, plan and manage your alliance relationships in a way that will increase your chances of success over the long term.

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