Propaganda & Persuasion

Propaganda & Persuasion
ISBN-10
1452257531
ISBN-13
9781452257532
Series
Propaganda & Persuasion
Category
Language Arts & Disciplines
Pages
480
Language
English
Published
2014-03-12
Publisher
SAGE
Authors
Garth S. Jowett, Victoria O'Donnell

Description

"Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory."--Jacket.

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