A Speaker’s Guidebook with The Essential Guide to Rhetoric includes a full tabbed section that provides brief yet comprehensive coverage of rhetorical theory — from the classical to the contemporary — and its practical applications.
Improving on this tradition, the fifth edition does even more to address these challenges with stronger coverage of overcoming speech anxiety, organizing and outlining, and more.
Patrick Anderson, Carter's campaign speechwriter, later wrote that the president had “embraced Pat Caddell's mumbo jumbo about a national crisis of spirit.”10 “No one ever took his speeches seriously again,” Anderson wrote.11 Really, ...
Using both historical and contemporary examples, Essential Guide to Rhetoric helps you build a strong foundation in understanding the key components of rhetoric.
The authors explore how to balance on-screen activity and human interaction, how to deal with software and ... book is an essential guide to the power of rhetoric and covers key issues such as understanding what makes a great speaker, ...
In The Art of Rhetoric, Aristotle demonstrates the purpose of rhetoric—the ability to convince people using your skill as a speaker rather than the validity or logic of your arguments—and outlines its many forms and techniques.
... Kentucky Christian University; Jeremy Estrella, Portland Community College; Karen Foss, University of New Mexico; Annemarie Fleishman, Milwaukee School of Engineering; Amy Fountain, Mississippi State University; Rebecca Franko, ...
are many definitions for the term rhetoric, but Plato may have put it best when he described it as “the art of ruling the minds of men.” In more literal terms, rhetoric can be defined as “the technique or study of communication and ...
With accessible language, helpful sidebars, and wonderful discussion questions, this book is even better than the first edition." --Elizabeth W. McLaughlin, Bethel University, Indiana "I love this book.
I was raised with the help of a white grandfather who survived a Depression to serve in Patton's Army during World War II and a white grandmother who worked on a bomber assembly line at Fort Leavenworth while he was overseas.