Claim, Intent, and Persuasion: Organizational Legitimacy and the Rhetoric of Corporate Mission Statements
- ISBN-10
- 1461550610
- ISBN-13
- 9781461550617
- Category
- Language Arts & Disciplines
- Pages
- 200
- Language
- English
- Published
- 2012-12-06
- Publisher
- Springer Science & Business Media
- Author
- Carmelo Mazza
Description
One of the most notorious differences between the academic production on management carried out in Europe, compared to that in the United States, is the attention that European scholars give to the managerial discourse and rhetorics, especially in their textual or written embodiments. In fact, it is one of the few topics where the usual dominance of American scholarship (Engwall, 1998) does not hold. Discourses in management address basically two issues, most often of analytical intertwined in practice, differentiated here only because requirements. One, is the legitimization, both ideological and political, of management, basically geared at the justification of the differentials of power present in the coordination of collective action aimed at the consecution of economic objectives. As Bendix points out in Work and Authority in Industry, the most pressing challenge for this ideological work stems from the fact that in capitalism the logic of efficiency is hegemonic, and this is not easily conducive to the justification of status differentials. This is why managerial discourses are never open, straightforward, and why they are, in sum, clearly ideological.
Get the book
Similar books
-
Verbs: Aspect and Causal Structure
By William CroftA fourth type of phasal analysis is offered by Timberlake (1985). Timberlake assumes an interval temporal semantics like Woisetschlaeger, and focuses on ...
-
Linguistic Semantics
By William FrawleyIn some languages, this elemental opposition surfaces directly, asin the Austronesian (Chamorro: Chung and Timberlake 1985; Bikol: Givón 1984) and certain ...
-
Communication Law
By Dominic G Caristi, William R Davie, Michael CavanaughJustin Timberlake and Janet Jackson were performing during the halftime show when a “wardrobe malfunction” exposed for a fraction of a second the singer's ...
-
Communication Law: Practical Applications in the Digital Age
By William R Davie, Dom CaristiJustin Timberlake and Janet Jackson were performing during the halftime show when a “wardrobe malfunction” exposed for a fraction of a second the singer's ...
-
The Evolution of Grammar: Tense, Aspect, and Modality in the Languages of the World
By Joan Bybee, Revere Perkins, William Pagliuca... 70, 85,171,231 Thomson, Greg, xix Thomson, R. W, 231, 233 Timberlake, Alan, ... J. M., 225, 235 van Putte, E., 286, 294 Vermant, S., 61,62 Vincent, N., ...
-
The Routledge Dictionary of Pronunciation for Current English
By Clive Upton, William A. Kretzschmar, Jr.... 'timbol, –Z timber BR 'timble(r), -oz, -(e)rin, -od AM 'timblor, -orz, -(e)rin, ... -s Timberlake BR 'timboleik AM 'timbor,eik timberland BR 'timbaland, ...
-
Cross-Cultural and Intercultural Communication
By William B. Gudykunst... 237 St. George , R. , 38 Stilling , E. , 251 Stonequist , E. , 247 Stopka ... R. , 149 Tidwell , R. , 227 , 230 Timberlake , M. F. , 266 Ting - Toomey ...
-
The Story Within: New Insights and Inspiration for Writers
By Laura Oliver, M.F.A.... line on Deck D. A baby squeals in the background cacophony ofthe airport. ... spirit in terms of matter, matter in terms ofspirit,” Robert Frost said.
-
Maintaining Long-Distance and Cross-Residential Relationships
By Laura Stafford... 30, 31, 32, 34 Durand, D., 49 Dwyer, J. W., 78 E Egan, J., 93 Eisenberg, ... 102 Floyd, K., 85, 89, 91 Forsyth, C. J., 41, 42, 48, 5.1 Frost-Knappman, ...
-
Emergent Literacy: Lessons for Success
By Sonia Q. Cabell, Laura M. Justice, Joan KaderavekJournal of Psycholinguistic Research, 4, 331–342. Freedman, D. (2007). Scribble. New York: Knopf Books for Young Readers. Frost, J. (2001).