Make Ours Marvel: Media Convergence and a Comics Universe

Make Ours Marvel: Media Convergence and a Comics Universe
ISBN-10
1477312501
ISBN-13
9781477312506
Category
Business & Economics
Pages
369
Language
English
Published
2017-06-20
Publisher
University of Texas Press
Author
Matt Yockey

Description

Tracing the rise of the Marvel Comics brand from the creation of the Fantastic Four to the development of the Marvel Cinematic Universe, this volume of original essays considers how a comic book publisher became a transmedia empire.

Other editions

Similar books