Propaganda & Persuasion

Propaganda & Persuasion
ISBN-10
1483323528
ISBN-13
9781483323527
Series
Propaganda & Persuasion
Category
Language Arts & Disciplines
Pages
480
Language
English
Published
2014-03-04
Publisher
SAGE Publications
Authors
Garth S. Jowett, Victoria O'Donnell

Description

Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.

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