Dynamics of Media Writing: Adapt and Connect

Dynamics of Media Writing: Adapt and Connect
ISBN-10
148337761X
ISBN-13
9781483377612
Series
Dynamics of Media Writing
Category
Language Arts & Disciplines
Pages
471
Language
English
Published
2015-08-27
Publisher
CQ Press
Author
Vincent F. Filak

Description

Dynamics of Media Writing gives students transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today’s media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career.

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