Entrepreneurship: The Practice and Mindset
- ISBN-10
- 1483383512
- ISBN-13
- 9781483383514
- Series
- Entrepreneurship
- Category
- Business & Economics
- Pages
- 560
- Language
- English
- Published
- 2016-11-30
- Publisher
- SAGE Publications
- Authors
- Christopher P. Neck, Emma L. Murray, Heidi M. Neck
Description
From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text. Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.
Get the book
Other editions
Similar books
-
Innovation and Entrepreneurship
By Peter DruckerUntil 1860 or 1870, only a very small number of men, the aristocracy and a few professionals and merchants, had to take care of their facial hair, and they could well afford a barber. Then, suddenly, large numbers of men, tradesmen, ...
-
Entrepreneurship
By Michael Laverty, Chris LittelThis textbook is intended for use in introductory Entrepreneurship classes at the undergraduate level. Due to the wide range of audiences and course approaches, the book is designed to be as flexible as possible.
-
Entrepreneurship Development
By S. Anil KumarThis Book Presents A Lucid Treatment Of A Wide Range Of Issues Involved In The Development Of Entrepreneurship.
-
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
By Eric RiesOutlines a revisionist approach to management while arguing against common perceptions about the inevitability of startup failures, explaining the importance of providing genuinely needed products and services as well as organizing a ...
-
Entrepreneurship: An Innovator's Guide to Startups and Corporate Ventures
By Marc H. Meyer, Frederick G. CraneSwanson himself was a legendary businessman. Many felt that he had “started” the biotech industry when he founded Genentech with Herb Boyer in 1976. At that time, Swanson was a 29-year-old venture capitalist with Kleiner Perkins, ...
-
Entrepreneurship in the United States: The Future Is Now
By Paul D. ReynoldsThis important book enhances understanding of entrepreneurial dynamics, providing the first analysis of changes in US entrepreneurial activity.
-
Digital Entrepreneurship
By Jonathan P. Allen[2] J. Peyton. Good, Bad, Ugly, and Average Bounce Rates. (2014), available: www.gorocketfuel.com/the-rocket-blog/whats-the-average-bounce-rate-in-google-analytics/. [Accessed: August 20, 2018]. [3] A. Kaushik, Web Analytics 2.0: The ...
-
The Entrepreneurs Book of Actions: Essential Daily Exercises and Habits for Becoming Wealthier, Smarter, and More Successful
By Rhett PowerThe Entrepreneurs Book of Actions helps you develop the mindset of a true entrepreneur and provides manageable steps for making your business vision a reality.
-
Extreme Entrepreneurship: Inspiring Life and Business Lessons from Entrepreneurs and Startups around the World
By Adam J. SulkowskiEXTREME ENTREPRENEURSHIP: From war zones to jungles to slums to where capitalism is illegal, this book contains true stories of people making their startups work in some of the most challenging contexts.
-
The Business Idea: The Early Stages of Entrepreneurship
By Soren HougaardThe book presents new, applicable entrepreneurship methods for developing creative market insight, for identifying windows of opportunity, creating business concepts and entrepreneurial strategies for successful market entry.