The Business Bible: A 10-Step Revolutionary Guide to Conquering Your Business

The Business Bible: A 10-Step Revolutionary Guide to Conquering Your Business
ISBN-10
1483562409
ISBN-13
9781483562407
Category
Business & Economics
Language
English
Published
2016-04-20
Publisher
Bookbaby
Author
Arman Sadeghi

Description

Understanding how the human mind works is vital to a successful business, since being able to predict how and why people behave the way they do will fuel your sales, marketing, operations, and finances, and will help you understand your own mindset as a business owner as well as the thoughts of your customers and employees. As you're reading these chapters, every once in a while, think about how a neuroscientist might possibly approach your business. But if you forget this section completely and focus just on the business tools without even thinking about the neuroscience behind them, you'll still get valuable lessons that will fuel your business. I designed these tools in such a way that, whether you understand how they work or not, they will still get you the results. Arman Sadeghi's background is in neuroscience with a degree in molecular and cell biology and neurobiology, and he enjoys the way neuroscience is involved in just about every aspect of life, especially in business.

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