Sport Marketing
- ISBN-10
- 1492594628
- ISBN-13
- 9781492594628
- Series
- Sport Marketing
- Category
- Sports
- Pages
- 488
- Language
- English
- Published
- 2021-03-19
- Publisher
- Human Kinetics
- Authors
- Bernard James Mullin, Stephen Hardy, Windy Dees
Description
Sport Marketing presents a modernized, current-day approach to the dynamic world of sport marketing. With engaging, comprehensive coverage, students will develop valuable marketing skills and prepare for a successful career in this competitive industry.
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