Applied Sport Business Analytics

Applied Sport Business Analytics
ISBN-10
1492598534
ISBN-13
9781492598534
Category
Sports administration
Pages
218
Language
English
Published
2022-03-17
Publisher
Human Kinetics
Authors
Christopher Atwater, Robert E. Baker, Ted Kwartler

Description

"This book addresses the fundamental use of analytical metrics to inform sport managers, framing sport analytics for practical use within organizations. The book is organized to present the background of sport analytics, why it is useful, selected techniques and tools employed, and its applications in sport organizations. The text guides the reader in selecting and communicating information in a useable format, and the translation of metrics in informing managers, guiding decisions, and maximizing efficiency in achieving desired outcomes"--

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