Pre-Suasion: A Revolutionary Way to Influence and Persuade

Pre-Suasion: A Revolutionary Way to Influence and Persuade
ISBN-10
1501109790
ISBN-13
9781501109799
Category
Business & Economics
Pages
413
Language
English
Published
2016-09-06
Publisher
Simon and Schuster
Author
Robert Cialdini

Description

Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's listeners to render them most receptive.

Other editions

Similar books